M.Des (Fashion Retail Management)
Post Graduate Programme in Fashion Retail Management aims at giving a deep insight into the principles of fashion marketing, retail buying & merchandising and includes basic knowledge in fashion apparels. The programme enables the student to understand the concept of visual merchandising and lays emphasis on Customer Relationship Management (CRM), Supply Chain Management, and Brand Management & Sales Management. The fashion retail management program covers the whole gamut of retail business. The programme prepares them to make sound business decisions and provide leadership.
M.Des fashion retail Management students inculcate in professional skills and retail expertise, they qualify for careers in fashion industries. Retail is a highly dynamic and fast-moving industry in general and fashion retailing in particular and graduates who are passionate about fashion yet also have strong business acumen, specialist management expertise and a creative approach to retail are in high demand.